christianmeinke.com » Identity http://www.christianmeinke.com Personal blog, playground and activity aggregator Sat, 19 Jun 2010 16:15:23 +0000 en hourly 1 http://wordpress.org/?v=3.0 Websafe http://www.christianmeinke.com/2009/02/02/websafe/ http://www.christianmeinke.com/2009/02/02/websafe/#comments Mon, 02 Feb 2009 08:40:09 +0000 CM http://www.christianmeinke.com/?p=837 websafe logo + mark
Logo and mark

websafe logo construction
Logo * construction details

Websafe Colors + Typography
Color Palette & Typography

Websafe Identity
Excerpt of identity presentation & design guidelines

Websafe Online
Screen Design

]]> http://www.christianmeinke.com/2009/02/02/websafe/feed/ 0 Synket http://www.christianmeinke.com/2008/07/25/synket-identity/ http://www.christianmeinke.com/2008/07/25/synket-identity/#comments Fri, 25 Jul 2008 13:15:28 +0000 CM http://www.christianmeinke.com/?p=722 Working together with the people of Synket (a.k.a. producer duo Liebe Ist Cool) was really prolific in a charming and complementary way, as the labels visions and personal aesthetic appreciation (on both sides) almost perfectly coincided in several aspects. From the early beginning there was a keen interest in working with generative forms based on natural occuring patterns and after some research and first scribbles on paper and using Processing, Andereas Körberle’s Surface Library instantly caught the attention of involved parties.

Based on Paul Bourke’s Mathematical Shell (created in May 1989) a stripped down generative form was developed, more supposed to be a supplementing design element rather than a sign to shape the labels visual identity. In a second step a reduced logotype based on classy Helvetica lettering was created to form a contrast to the round and seamlessly flowing generative shapes. The creation process behind was following grid-based rules and a concept of steady reduction and simplification to form an abstract, yet memorable Logo.

Synket Logo Design
Cautious and systematic reduction and transformation of classic Helvetica lettering

Both elements of the labels identity are based on cautious deconstruction and simplification of underlying structures and original forms to create a unique visual representation. Various aspects of music production and the labels output (i.e. iteration, patterns, rhythm and changes in tempo) where working as reference points and influencing factors during the design process.

Synket Identity
Synket Identity
Synket Identity
Synket Identity
Synket Identity
Synket Shell Surface
Synket Shell Surface
Synket Shell Surface

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Logotype and generative form where introduced through the labels first vinyl record releases and continuously implemented in various digital and print media.

]]> http://www.christianmeinke.com/2008/07/25/synket-identity/feed/ 0 Industrystock http://www.christianmeinke.com/2008/03/04/industrystock/ http://www.christianmeinke.com/2008/03/04/industrystock/#comments Tue, 04 Mar 2008 13:29:55 +0000 CM http://www.christianmeinke.com/?p=798 “IndustryStock.com is an industry portal with intelligent search engines for products and services as well as manufacturers, dealers, suppliers and service providers in Business to Business. …”

industrystock Identity
Redesigned logo and mark reflecting business context and brand attributes

industrystock Logo Construction
Logotype and mark * construction details

industrystock Color + Typography
Color Palette & Typography

Industrystock Design Mockup
Screen design draft for presentation purpose

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