It’s not that often that we come to experiment with typographic elements and shapes just for the fun of it and without a previously defined objective or constraints, or guidelines to follow.

I think about creativity as an imaginary muscle that we need to train for it to become a reliable tool for idea creation and problem-solving. Here’s to more flexing of said muscle and utilizing corresponding frontal cortex regions.

The following experiment is all about playfulness and carving out typographies’ unique visual characteristics and qualities. Free-floating contouring lines blend with layered letter shapes to create an almost organic composition.

Typographic Sketch — December 10, 2021